Fashion house Burberry has unveiled its 2014 autumn/winter campaign starring supermodel Cara Delevingne and actress Suki Waterhouse.
The campaign, shot by celebrity photographer Mario Testino, launches worldwide in July 2014. It was devised in-house by Christopher Bailey, Burberry’s Chief Creative and Chief Executive and features the brand’s iconic trenchcoat.
Burberry’s high fashion range, Prorsum, smart line, London, and casual wear collection, Brit will be
promoted in the campaign
Activity will be featured on platforms including out-of-home and print advertising as well as Burberry’s own online channel, Facebook and Twitter. Media planning and buying for the campaign has been brokered through Carat.
British models Malaika Firth, Callum Ball, Tarun Nijjer and Oli Green also feature in the campaign.
Delevingne made her runway debut for Burberry in 2011 and was featured in that year’s spring/summer campaign. She has also appeared in a campaign for the brand opposite British actor Eddie Redmayne.
This is the first campaign where she has appeared opposite Waterhouse.
Bailey said: “A dynamic British cast brings the artistic spirit of the campaign to life with the iconic Burberry trench coat at its heart.”
Mark Banham, London
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